Deadly in Pink: New Report Warns Big Tobacco Has Stepped Up Targeting of Women and Girls
March 2nd, 2009
2009 MAR 2 -- The tobacco industry has unleashed its most aggressive marketing campaigns aimed at women and girls in over a decade, according to a report issued today by a coalition of public health organizations. The report warns that these new marketing campaigns are putting the health of women and girls at risk and urges Congress to regulate tobacco marketing by passing legislation granting the U.S. Food and Drug Administration (FDA) authority over tobacco products.
The report, "Deadly in Pink: Big Tobacco Steps Up Its Targeting of Women and Girls," was issued by the American Cancer Society Cancer Action Network, American Heart Association, American Lung Association, Robert Wood Johnson Foundation and Campaign for Tobacco-Free Kids. The report and images of the tobacco marketing campaigns can be found at www.tobaccofreekids.org/deadlyinpink
Keywords: Campaign for Tobacco-Free Kids, Public Health, Regulatory Actions.
This article was prepared by Biotech Business Week editors from staff and other reports. Copyright 2009, Biotech Business Week via NewsRx.com.
