Published in AIDS Weekly, August 25th, 2003
"HIV prevention, by intervening within social networks, is potentially important but highly understudied," researchers in the United States noted. "Approaches that systematically identify, train, and enlist known social influence leaders to advise members of their own networks in risk reduction constitute ways to reach hidden population segments, persons who are distrustful of authorities but trust their peers, and those who cannot be reached through traditional professionally delivered counseling."
In a recent study, Y.A. Amirkhanian and...
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