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Cancer Weekly

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Behavior



New behavior study findings have been published by scientists at Cornell University



January 13th, 2009

According to recent research from the United States, "The tenets of fuzzy trace theory are summarized with respect to their relevance to health and medical decision making. Illustrations are given for HIV prevention, cardiovascular disease, surgical risk, genetic risk, and cancer prevention and control."

"A core idea of fuzzy trace theory is that people rely on the gist of information, its bottom-line meaning, as opposed to verbatim details in judgment and decision making. This idea explains why precise information (e. g., about risk) is not necessarily effective in encouraging prevention behaviors or in supporting medical decision making. People can get the facts...


Source: Cancer Weekly (2009-01-13)

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