24 Hour Fitness
24 Hour Fitness Couples With the Biggest Loser for Fifth Consecutive Season
Published in Fitness and Wellness Business Week, January 23rd, 2008
24 Hour Fitness members across America have matched up with friends, loved ones and new acquaintances to shed the pounds during NBC's The Biggest Loser Season 5, which airs Tuesdays at 8 p.m. Eastern/Pacific. This year's television program brings couples together to compete for The Biggest Loser title and a grand prize of $250,000. To celebrate this theme, 24 Hour Fitness will encourage members to work out in pairs by offering a special Biggest Loser Couples Training promotion during the month of February.
"24 Hour Fitness is proud to continue its relationship with The Biggest Loser for the fifth consecutive season," said Tony Wells, senior vice president of brand...
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