Published in Fitness and Wellness Business Week, October 7th, 2009
"Obesity is obviously a tremendous public health concern," write authors Brent McFerran, Darren W. Dahl (both University of British Columbia), Gavan J. Fitzsimons (Duke University), and Andrea C. Morales (Arizona State University). "We decided to investigate how someone's size and food choices could influence how much the people around them eat."
The researchers recruited 210 college students to participate in a study that was ostensibly about...
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