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Acxiom Corporation
Acxiom Corporation and XSellNet Partner to Deliver Real Time Consumer Analytics to the Retail Auto Industry
October 24th, 2008
Acxiom(R) Corporation (Nasdaq: ACXM), the global leader in interactive marketing services, announced it has entered into a long-term exclusive contract with XSellNet(TM) to deliver and manage the distribution of real-time customer data and analytics to the retail auto dealer industry throughout the United States. The collaboration is co-branded as X12 powered by Acxiom(TM). This alliance will leverage Acxiom's InfoBase-X(TM), the largest, most accurate, comprehensive and multi-sourced data collection of U.S. consumer information in one source, and XSellNet's proprietary predicative analytics to create a comprehensive and ground-breaking business intelligence tool for...
Source: Health Business Week (2008-10-24)
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