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Aflac
Aflac Duck Gives Back
November 21st, 2008
For the eighth consecutive year, Aflac will introduce a new plush duck for the holidays. The Aflac Holiday Duck will be available starting November 1 at participating Macy's department stores and online at www.aflacholidayduck.com . Proceeds from the sale of the Holiday Duck go toward helping children with pediatric cancer in the area where the duck is purchased. "Families are increasingly seeing their children survive this difficult disease," said Buffy Swinehart, Cause-Related Marketing manager at Aflac. "The research and treatment being done at hospitals across the country is saving lives, and we are proud that the Aflac Duck is playing a role in helping these...
Source: Health Business Week (2008-11-21)
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