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Activision Publishing, Inc.
Save the Planet as Only a Monster Can in Activision's Monsters vs. Aliens Video Game
April 10th, 2009
When aliens attack, monsters fight back in Activision Publishing, Inc.'s (NASDAQ:ATVI) Monsters vs. Aliens(TM), the video game based on the highly anticipated 3D feature film from DreamWorks Animation SKG, Inc. (NASDAQ:DWA), which will debut on March 27. Starting today, gamers can experience heart pounding action and silly antics as they lead a dynamic team of misfit monsters on a mission to protect earth from destruction. "Monsters vs. Aliens allows players to control the characters from the film and use their unique abilities to battle alien enemies throughout the game," said Rob Kostich, head of marketing for licensed properties, Activision Publishing, Inc. "Players...
Source: Health Business Week (2009-04-10)
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