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AFC Enterprises, Inc.
Popeyes 'Pay Day' Delivers Big Taste, Big Value as Guests Across the Country Cash-In
May 8th, 2009
Avid fans and first time visitors alike flocked to Popeyes(R) Louisiana Kitchen restaurants on Wednesday, April 22 for 'Popeyes Pay Day.' This national one-day promotion featured eight pieces of Popeyes signature Bonafide(TM) chicken for only $4.99. Lines wrapped around the restaurants, and drive-through traffic spilled into the streets, as customers gathered to enjoy this incredible deal. In some cities, customers started arriving at 8:30 a.m. to be the first to take advantage of the 'Pay Day' offer. Restaurants in several cities like Chicago and Detroit received extra support from local police to direct traffic and manage heightened congestion throughout the...
Source: Health Business Week (2009-05-08)
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