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The Organization to Promote Japanese Restaurants Abroad

Japanese Cuisine to Boost Restaurant Business

Published in Healthcare Finance, Tax and Law Weekly, June 10th, 2009

The Organization to Promote Japanese Restaurants Abroad (JRO) highlighted the benefits of leveraging Japanese cuisine to boost a variety of restaurant businesses at the National Restaurant Association (NRA) Show 2009, held from May 16 through May 19 at McCormick Place in Chicago.

In the midst of economic recession and pandemic threat, restaurant industry professionals are challenged to attract more customers by offering innovative menu options at a significant value. JRO hosted cooking demonstrations at NRA to show restaurateurs how to prepare great-tasting food with affordable Japanese ingredients. JRO served approximately 17,000 samples. JRO also handed out 12,000...

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