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Mayo Clinic

Mayo Clinic Launches Medical Science Blog

Published in Healthcare Finance, Tax and Law Weekly, June 10th, 2009

Advancing the Science is the latest addition to Mayo Clinic's family of blogs.

"It's aimed at the public, but the topic is how medical science improves patient care," says blog editor Bob Nellis of Mayo's Public Affairs Department.

Mayo Clinic recently has made great strides in communicating via "new media," with audiences ranging from journalists to referring physicians. Advancing the Science breaks more ground because it focuses on research and investigators.

"Mayo has so many great research stories to share," says Michael Ackerman, M.D., Ph.D., chair of Mayo's Research Communications Subcommittee. "This is a great way to let...

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