drugstore.com, inc.

Online drugstore names Kathy Gersch chief marketing officer, GM and VP

Published in Lab Business Week, January 23rd, 2005

Drugstore.com, inc. (DSCM), an online provider of health, beauty, vision, and pharmacy products, has appointed Kathy Gersch to the newly created position of vice president, chief marketing officer, and general manager.

Gersch is responsible for leading the company's nonprescription business, including brand development, marketing, and merchandising.

Prior to joining drugstore.com, inc., Gersch was the executive vice president of marketing and merchandising at GiftCertificates.com, where she oversaw the company's launch of a new brand identity and the re-design of its online store. She was also responsible for business development, including...

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Source: Lab Business Week (2005-01-23)

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