Blue Cross and Blue Shield Association

The Blue Cross and Blue Shield Association Forms Employer and Physician Advisory Groups to Guide Development of Blue Health Intelligence

Published in Lab Law Weekly, July 6th, 2007

The Blue Cross and Blue Shield Association (BCBSA) has established physician and employer advisory groups to further enhance the market development of its Blue Health Intelligence (BHI) initiative, the nation's premier healthcare database comprised of deidentified claims information from up to 80 million lives.

"The addition of these groups will help BHI maintain its leadership in healthcare informatics," said BCBSA President and CEO Scott P. Serota. "We look forward to working with this esteemed group of employers and physicians. Their hard work will result in a database that will enhance the quality of information available to consumers, providers and...

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Source: Lab Law Weekly (2007-07-06)

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