Robin Leedy & Associates
New Client Wins for Robin Leedy & Associates, Specialists in Online and Traditional Media Communications for OTC Health and Beauty Brands
Published in Law and Health Weekly, January 16th, 2010
OTC health and beauty brand specialists Robin Leedy & Associates (RL&A), a boutique New York public relations and social media agency, continues its growth in the social media arena with two new client wins: Coty's Jovan fragrance brand and Pedia-Lax™. The agency will conduct integrated social media and PR campaigns for a new Jovan fragrance launch and for C.B. Fleet Company's Pedia-Lax Fiber Gummies dietary fiber supplement for children.
"We're excited about the Fiber Gummies program because we are primarily utilizing social media to help build a community of moms interested in good childhood nutrition, using traditional media tactics as secondary support," says...
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