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Biotech Business
Arrowhead Conferences Announces Agenda for Upcoming Early Commercial Input and Pharma/Biotech Product Lifecycle Management Conference
January 25th, 2008
Arrowhead Conferences has just announced the agenda for its upcoming conference entitled Early Commercial Input and Pharma / Biotech Product Lifecycle Management Strategies. A reduction in R&D pipelines and increased competition from generics and me-too drugs has leaders in the pharmaceutical and biotech industries questioning traditional business models and looking towards product lifecycle management strategies at both the beginning of product development and towards the end of a product's patent life in order to maximize revenue and better manage assets and resources. Product lifecycle management is a holistic approach to product development,...
Source: Medical Patent Business Week (2008-01-25)
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