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Mental Health

Bell Aliant joins Bell Let's Talk campaign

Published in Mental Health Weekly Digest, February 7th, 2011

2011 FEB 7 -- Bell Aliant has joined Bell Canada in a national campaign designed to encourage conversations about mental health. The campaign features Olympian Clara Hughes, as spokesperson, and culminates on February 9 with Bell Let's Talk Day. On that day, for every text message sent and every long distance call made by Bell and Bell Aliant customers, Bell will donate five cents to programs dedicated to mental health.

"Fighting stigma is critical to successfully changing Canadians' perceptions about mental illness and promoting mental health," said Ms. Hughes, Canada's six-time Olympic medalist and national spokesperson for Bell Let's Talk Day. "Most of...

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