Obesity Therapy

Study shows perceptions of peer opinion influences attitudes about obesity

Published in Obesity and Diabetes Week, October 17th, 2005

According to a study at Yale, one of the most effective ways to change negative attitudes about obese people is by addressing perceptions of normative beliefs within particular social groups.

Rebecca Puhl, associate research scientist in the Rudd Center for Food Policy & Obesity and lead author of the study, said the model used in this study, known as social consensus theory, is based on the experience that people generally adopt the attitudes of valued "in-groups," such as peers.

The first of three studies included undergraduate students whose attitudes were recorded before and after the study. It had three parts-including telling students in one...

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Source: Obesity and Diabetes Week (2005-10-17)

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