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Springer

Carrots and sticks to promote a healthy lifestyle?

Published in Obesity and Diabetes Week, October 13th, 2008

When it comes to deciding whether paying people to make healthier lifestyle changes is a good thing, it seems patient opinion is split right down the middle. Unsurprisingly perhaps, those who smoke and are overweight are its greatest advocates. This is the finding of a study (1) by Judith Long and her colleagues from the University of Pennsylvania School of Medicine to be published in the October issue of the Springer publication, Journal of General Internal Medicine.

In an effort to stem the tide of rising healthcare costs, 'Pay for Performance for Patients' (P4P4P) schemes have been gaining popularity in the US and worldwide. The theory goes that the modest payments...

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