Wellness

BlueCross BlueShield of Tennessee Selects Linkwell to Deliver Healthy Couponing Program

Published in Obesity and Diabetes Week, July 12th, 2010

Linkwell Health announced that it has been selected by BlueCross BlueShield of Tennessee to offer its healthy food couponing program to the health plan's members. By presenting valuable coupons on healthy food products, BlueCross hopes to encourage better eating behaviors among its members with chronic health conditions. The coupons will be made available via targeted mailings to the members' homes.

"One of the key goals at BlueCross is to support our members' ongoing efforts to improve their health. We understand that diet and exercise are important factors in health and wellness," said Robert Mandel, Senior Vice President of Health Care Services for BlueCross. "This...

Want to see the full article?

Purchase this article for only $3.00

We're a pay-per-view site for premium content. If you'd like to purchase this article, it's only $3.00.

Welcome to NewsRx!

Learn more about a six-week, no-risk free trial of Obesity and Diabetes Week

Source: Obesity and Diabetes Week (2010-07-12)

NewsRx is Social

Top Medical Newsletters

Awards

Best Health/Healthcare Content, 2012
Best Health/Healthcare Content, 2011
Best e-Business Site, 2010
Best e-Business Site, 2009
Best e-Business Site, 2008
Best e-Business Site, 2007
Best e-Business Site, 2006
Best Healthcare Content, 2005
Best Overall Internet Site, 2005
Best Interactive Site, 2005

Facts & Stats

NewsRx also is available at LexisNexis, Gale, ProQuest, Factiva, Dialog, Thomson Reuters, NewsEdge, and Dow Jones.

Google 2010 PageRank: #2 Among Top Health News and Media Publications
Google 2010 PageRank: #2 Among Top Science Publications in Biology/Physiology
Google 2010 PageRank: #2 Among Top News and Media for the Business of Pharmaceuticals
Amazon's Alexa 2010 PageRank: #2 News and Media Site for the Pharmaceutical Industry