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90octane

90octane Selected as Interactive Marketing Agency for Symetix Lead Generation Program

Published in Pharma Investments, Ventures and Law Weekly, January 13th, 2008

Symetix, the pharmaceutical business unit of Key Technology, has hired Denver-based interactive marketing agency 90octane to implement a highly targeted lead generation campaign. Online media and pay-per-click (PPC) advertising will send prospects to a landing page featuring the Optyx(R)SG/P. The OptyxSG/P is an optical inspection system that monitors the quality of softgels, capsules and tablets for the pharmaceutical and nutraceutical manufacturing industries.

The landing page will include the offer of a white paper, and 90octane will deliver registrant information and tracking statistics to Symetix.

Keywords: 90octane, Pharmaceuticals.

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