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Frost & Sullivan
Media Seen as the Primary Cause of the Depth and Length of the Global Recession, According to New Research From Frost & Sullivan
March 8th, 2009
In a recent survey conducted by Frost & Sullivan, the Growth Partnership Company, 91% of CEOs blame the breadth and depth of the current economic situation on the media. "The media's manipulation of statistics, negativity, exaggeration, and doomsday forecasts have driven fear and panic among consumers and businesses alike," says David Frigstad, Chairman of Frost & Sullivan. Economic statistics are often twisted and exaggerated. The fear of total economic collapse is perpetuated in the media to grab attention and sell more copies or attract more viewers or listeners. Because of this, consumers and business have frozen spending, canceled projects, sold...
Source: Pharma Investments, Ventures & Law Weekly (2009-03-08)
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