Collaborations

Partnership to increase awareness of inhaler law

Published in Physician Law Weekly, August 17th, 2005

Blue Cross Blue Shield of Wisconsin Foundation, the charitable giving arm of WellPoint, Inc., (WLP) in Wisconsin, is partnering with the American Lung Association of Wisconsin to help increase awareness of a Wisconsin law among parents of children with asthma.

Wisconsin Statute s.118.291 is a 1999 law that allows students with asthma to possess and use metered dose and dry powder inhaled medication at school with written permission from the parent/guardian and the child's physician. The American Lung Association of Wisconsin received a $25,000 grant from the Foundation to fund this initiative. A radio and direct mail campaign is currently underway, designed to raise...

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Source: Physician Law Weekly (2005-08-17)

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