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Aetna

Aetna Announces EAP Pilot to Reach Women at Various Life Stages with Targeted Information

Published in State and Local Health Law Weekly, May 17th, 2007

Aetna (NYSE:AET) announced the launch of a pilot program with several customers to focus on employee assistance program (EAP) services designed for women's unique needs. An EAP is an employer-sponsored program that helps people balance the demands of work, life and personal issues. This pilot program will emphasize EAP and work life services of particular value to women who may need information related to a variety of issues such as domestic violence, child adoption, infertility issues or dealing with a diagnosis.

"Aetna recognizes the fact that women have very specific needs at different life stages, and we believe an EAP that can offer relevant help and support can be...

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