HIV/AIDS Education

TV network, Global Fund collaborate to fight AIDS, tuberculosis and malaria

Published in TB and Outbreaks Week, August 3rd, 2004

U.S. Television Network VH1 has teamed up with the Global Fund to fight AIDS, tuberculosis and malaria, creating a collaborative public education campaign designed to raise awareness about and inspire action in the fight against these health crisis.

The 2-year multi-million dollar campaign will kick off when VH1 begins airing a series of awareness spots the network created with the Global Fund. The spots direct viewers to VH1.com/AIDS and direct users to a Global Fund website.

The collaboration is VH1 and the Global Fund's response to United Nations Secretary General Kofi Annan's call earlier this year for a Global Media Initiative against...

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Source: TB and Outbreaks Week (2004-08-03)

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