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Burness Communications



New Study: Targeted Marketing Promotes Unhealthy Eating Among African Americans



September 16th, 2008

Targeted marketing of high- calorie foods and beverages exposes African American consumers to more unhealthy messages around eating and limits their access to healthy foods, compared to whites or the general population, according to a new research review published in the September issue of the American Journal of Public Health.

The overall effects of these marketing strategies may contribute to the significantly higher rates of obesity among African Americans than in whites, says the study's lead author, Sonya A. Grier, Ph.D., a former Robert Wood Johnson Foundation Health & Society Scholar at the University of Pennsylvania, currently at the American University Kogod...


Source: TB & Outbreaks Week (2008-09-16)

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