Soft and Beautiful
Soft & Beautiful Assembles Celebrity Expert Panel for 'Passport To Healthy Hair' Campaign With Curves Fitness Centers
Published in Women's Health Law Weekly, January 27th, 2008
Soft and Beautiful(R) Hair Care Brands has tapped life coach and best selling author Valorie Burton, celebrity hairstylist and expert Shereese Slate and medical advisor Dr. Andrea Pennington as the official spokespersons for the "Soft & Beautiful Passport to Healthy Hair" campaign. This 2008 year marks the second year that Soft & Beautiful and Curves Fitness Centers have joined forces in an effort to highlight health and beauty issues facing African-American women everywhere.
Frequently, African-American women express concern about how to maintain their hair during and after a workout. This all-star expert panel has developed specific guidance to address these issues as...
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