Procter and Gamble
Downy Total Care Partners with Ann Taylor LOFT to Bring Consumers Dream Fitting Room Experience
Published in Women's Health Law Weekly, October 12th, 2008
As Procter and Gamble (NYSE:PG) rolls out the launch of its new Downy(R) Total Care(TM) fabric enhancer this month, the company has collaborated with Ann Taylor LOFT(R) stores across the country to bring consumers a distinctive shopping experience. Celebrity Stylist and TV personality Jorge Ramon is hosting five special Downy Total Care events at Ann Taylor LOFT locations throughout the country this fall. As part of the promotion, several lucky women from each market will be pampered by personal shoppers and will have the exclusive opportunity to meet with Jorge to receive personalized style tips, gifts from Ann Taylor LOFT and special discounts store-wide. The events, which kick off today...
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