Published in Women's Health Weekly, August 12th, 2004
According to published research from the United States, "In the United States, minority women are at risk of HIV infection and comprise a disproportionate share of daytime soap opera viewers. In August 2001, a soap opera subplot delivered HIV prevention messages to viewers and displayed the National STD and AIDS Hotline's toll-free number (800-342-2437) after two episodes. On both days, the number of attempted calls to the Hotline in the 1-hour time slots during and just after the 30-minute broadcasts...
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