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Women's Health Weekly

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Dermatology



Cream for diminishing stretch marks becomes best-selling wrinkle cream in France



March 10th, 2005

In an ironic twist, the stretch-mark cream turned anti-wrinkle phenomenon, America's StriVectin-SD, has invaded Paris and captured the French anti-aging skin care market.

Launched in August, 2004, at Sephora's flagship location on the Champs Elysees, StriVectin-SD received positive reviews from the media and French consumers. Sephora decided to place StriVectin-SD in all of its 160 retail outlets throughout France. Within weeks it was the number one selling skin care product in French Sephora stores.

According to NPD Beauty, a division of The NPD Group, a marketing information company, StriVectin is the number one selling skincare item in U.S....


Source: Women's Health Weekly (2005-03-10)

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