Life Sciences

Research conducted at Wilfrid Laurier University has provided new information about life sciences

Published in Women's Health Weekly, October 2nd, 2008

According to recent research from Waterloo, Canada, "The present study examines the portrayal of Black men and women in the images and texts of advertisements featured in Black-oriented magazines. A comparative content analysis is conducted on ads featured in Essence and Jet magazines for 2003 and 2004."

"Quantitative and qualitative data analyses reveal that Black people are portrayed both positively and negatively. Ideologies of racism and White supremacy continue to pervade advertisements featured in Black magazines, and this is problematic because new images and texts concerning Black people will be based on such negative attitudes," wrote V. Hazell and colleagues,...

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Source: Women's Health Weekly (2008-10-02)

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