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Women's Health Weekly

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Wiley-Blackwell



Risky behaviors on TV may be modeled by inexperienced viewers



October 23rd, 2008

Content analyses demonstrate that TV programming is highly saturated with sexual content and risky sexual behavior. A new study in the Journal of Communication shows that people with direct experience with such behavior are not influenced by its portrayal on TV. However, those without direct experience are more likely to participate in the unsafe behavior in the future, regardless of the consequences displayed.

Robin L. Nabi and Shannon Clark of the University of California conducted two studies to assess whether or not televised depictions of risky sexual behaviors alter viewers' expectations of their own future sexual behaviors, regardless of their consequences

...


Source: Women's Health Weekly (2008-10-23)

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