Family Planning
New Findings in Family Planning Described from University of North Carolina
Published in Women's Health Weekly, August 11th, 2011
2011 AUG 11 -- "In this study, we examine the effectiveness of the Smiling Sun multimedia health communication campaign in encouraging women to use family health services in rural Bangladesh. We control for endogenous program placement and address the potential endogeneity of self-reported campaign exposure in health-behavior equations by estimating a set of exposure, contraceptive-use, and antenatal-care equations by full information maximum likelihood (FIML)," scientists in Chapel Hill, North Carolina report.
"We find that evaluation methods that do not take into account these nonrandom characteristics of communication and program exposure may produce...
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