HealthOpin IV: Schools Take a Shot in the Arm on Vaccinations; Survey of 10,000 Americans Shows Parents Want an Increase in Required School Vaccinations





Jersey City, N.J., May 21, 2008 – With the school year drawing to a close, American parents are already voicing strong opinions about the additional types of vaccinations children should be required to receive, according to QualityHealth.com’s latest HealthOpin survey. QualityHealth.com is a main competitor to sites like WebMD and Yahoo!Health.

The survey asked 10,103 Americans - dominantly women – if they think schools should force parents to have their children vaccinated for certain viral diseases, some of which currently aren’t required. With the option to choose more than one, 61 percent of respondents answered that schools should require meningitis vaccines of students, 58 percent thought schools should require chicken pox vaccines, 41 percent thought each child should have a flu vaccine and 33 percent thought HPV vaccines among female teens should be the norm.

Americans are also fearful of the side effects of vaccines, with 37 percent of 10,047 respondents answering “yes” to the question, “Are you worried that getting a vaccine might make you sick as a side effect?” Out of the 3,702 that said they are concerned about getting sick as a side effect of a vaccine, 63 percent listed the flu vaccine as a major concern, 6 percent the chicken pox vaccine, 4 percent the mumps shot, 8 percent the measles shot with 18 percent choosing ‘other.’

“This survey shows that Americans are increasingly concerned about their health and well-being, as well as for their children’s, and have very specific ideas about which vaccinations should be required by schools,” said Peter Burch, Marketing and Sales SVP for Marketing Technology Solutions, the owner of QualityHealth.com. “Along with talking to their doctors, parents who are concerned about the health of their children can find answers to important health questions and more at websites like QualityHealth.com.”

As the fourth installment in its “HealthOpin” poll series, QualityHealth.com polled its database of registered members between May 16 and May 18, 2008, collecting responses from 10,103 consumers interested in health matters. Survey respondents were 84 percent women and 16 percent men, and the majority of them were between the ages of 35 and 54. The survey’s margin of error is +/- 3 percent. According to comScore, Inc., the global leader of measurement in the digital world, QualityHealth.com, with approximately 5 million unique visitors per month, ranks among the most visited health sites on the Web.


About Marketing Technology Solutions
Marketing Technology Solutions (MTS) is a media and technology company specializing in servicing health consumers and advertisers through proprietary algorithms that simultaneously personalize health content and target advertising based on a unique healthographic™ consumer profile. Healthographics™ are a proprietary combination of demographic and (age, gender, address) and consumers physical and emotional health profile. Our healthographic profile has upward of 250 individual data points. MTS specializes in connecting clients' brands with health-conscious consumers through data-driven patient education, targeted customer acquisition, syndicated research, and permission-based interactive marketing. MTS gains consumer insights through its network of MTS owned Web sites, QualityHealth.com, Healthpages.com and Nubella.com, whose 10 million members rely on the sites for health and wellness news, tips, tools, support groups, and patient education.

For further information, please contact:
For media:
Stephen Gilmore
Tel: 212.468.4056
Stephen.gilmore@mslpr.com
For investors:
Peter Burch
Tel: 732.491.8043
burch@mtscorp.com




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